Press Release: Bay Area Startup Looks to Disrupt Knowledge Management Industry Through Storytelling
Bay Area Startup Looks to Disrupt Knowledge Management Industry Through Storytelling
New York Times funded startup, Enwoven, launches knowledge engagement platform after successful integrations with fortune 500 companies
Oakland, CA (August 28, 2018) - Oakland based Enwoven recently opened their interactive knowledge platform to enterprise clients after completing successful integrations with clients like Reebok, Avis Budget Group, and Kuehne + Nagel. Their software deviates from the traditional knowledge management systems of old and focuses on sharing institutional knowledge through engaging narratives rather than storing and sorting mountains of documents. The benefits for companies are having higher engagement and retention of knowledge among teams and creating a stronger internal culture where employees can interact with the company in an immersive experience.
“So many companies are experiencing an overload of files, documents and data, which is drowning out valuable knowledge,” says Enwoven CEO and Co-founder, Niles Lichtenstein. “The key to really making institutional knowledge useful is building compelling narratives that are easy and fun to consume, find, and contribute to while impacting everyday business operations.”
Enwoven’s secret to turning teams into storytellers is their software’s ability to combine a wide-range of file types, from PDFs to PPTs, with multimedia assets, like audio and video, then layer in context in the form of text, tags, and metadata. The result is a rich narrative of connected assets that take life in a number of different visual frameworks including a timeline, map, or series (digital flipbook). These narratives can be shared out across teams, collaborated on and added to as knowledge evolves over time.
The startup’s initial group of 10 Fortune 500 enterprise customers use the platform to help scale new innovations across organizations, share company culture, document important milestones, capture new initiatives, and archive history. Teams currently leveraging the platform are centered around innovation, brand, learning and development, and HR, where institutional knowledge is critical and often fragmented.
“The subject of knowledge bases, wikis, and DAMs can quickly put any employee to sleep and often be a dreadfully antiquated experience,” Says CPO and Co-founder Ben Yee. “Which is why I think the feedback from executives and teams regarding Enwoven is so enthusiastic.”
While initially only taking on a small number of enterprise customers the past year to test the platform, Enwoven is now opening their platform to all enterprise customers. Interested teams can request a demo directly by emailing firstname.lastname@example.org or visiting their website enwoven.com.
Enwoven: Enwoven is a SaaS startup based in Oakland, CA focused on creating software for organizations to make their institutional knowledge more engaging. With initial seed funding from The New York Times, the company has roots in storytelling and creating narratives that resonate. Additionally, Enwoven co-founders Niles Lichtenstein and Ben Yee took the startup through both the Matter and Alchemist Accelerator programs in San Francisco.