About Enwoven

Enwoven is a secure, cloud-based platform to aggregate and contextualize creative assets to present a single source of brand truth for fashion, luxury, and retail brands. Our team is dedicated to transforming the creative lifecycle at brands and building an internal ecosystem for creativity to flourish.

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The history of the basketball... A soccer ball transformed

The history of the basketball... A soccer ball transformed

Basketball is one of the most popular sports in the U.S. and worldwide, sharing the spotlight with soccer, baseball and American football. Over 300 million people play basketball around the globe, which is mind blowing when you consider it was only just invented a century ago. What's even crazier is the game, developed by Joe Naismith in 14 days at an original YMCA, was played with a soccer ball. It's pretty amazing that the DNA of the orange basketball we see today is rooted in the soccer ball.

In a recent collection we track the evolution of the basketball as well as look at some funky alternative designs. 

The basketball evolution collection

3 Simple Steps to Capture Your Team's Knowledge

3 Simple Steps to Capture Your Team's Knowledge

3 Benefits of Documenting Your Marketing Process

3 Benefits of Documenting Your Marketing Process